music business · music industry · music industry interview

Kolade Olamide Ayodeji is a highly skilled songwriter, producer, and director. Music2Deal is currently being represented by Kolade Olamide in Nigeria.

M2D: Explain why you are well-suited for the Rep position at Music2Deal Nigeria.

Kolade: Given my experience and music background managing Broadtube Business, I am confident in my ability to represent Music2Deal in Nigeria. As a Nigerian, I have a wide-ranging expertise in the music industry.
Connecting with Nigerian music professionals through social media makes it easier for me to network online. My understanding of Software Application makes Digital Marketing a familiar concept to me.

I have a good understanding of songwriting, registering songs, and distributing music releases. My expertise lies in music licensing and publishing. Considering my credentials, I am convinced that I would be a strong fit as the rep for Music2Deal Nigeria.

M2D: Detail your responsibilities as the recently appointed Music2Deal Nigeria representative.

Kolade: Music2Deal is an established online platform designed to connect music professionals worldwide. M2D makes it possible for a person in the music business to collaborate effortlessly, make music with global colleagues, and network in the music industry.

I’m responsible for promoting Music2Deal in Nigeria and facilitating connections between Nigerian and international music professionals. At Music2Deal Nigeria, we strive to enable Nigerians in the Music Business to make a mark on the global music industry by taking advantage of the platform’s opportunities.

M2D: Give us an overview of your organization, Broadtube Business Network.

Kolade: I created Broadtube Business Network as a platform to assist musicians with music promotion, distribution, and licensing. Our preference is to work exclusively with exceptionally talented artists who meet our criteria. At Broadtube Business, we prioritize quality instead of quantity. Our services are exclusively for deserving artists whom we know are competent and worthy of promotion.

In 2014, Broadtube Business was founded under the name Broadtube Music Channel, initially as a Music Blog. Across the globe, we’ve conducted interviews with over two thousand musicians. At a later time, we decided to rebrand Broadtube Music Channel as Broadtube Business. Broadtube Business provides music licensing, distribution, networking, and promotion.

M2D: Explain how you think Music2Deal can benefit Music Professionals.

Kolade: Music2Deal connects professionals in the music industry worldwide and opens doors to new opportunities. On the platform, multiple music professionals can negotiate deals.

Music2Deal allows singers or rappers to connect with producers, and singers or producers can license their work on the platform. Music2Deal offers the opportunity for artists and songwriters to strike deals with publishers. Music2Deal eliminates the need for costly and time-consuming international connections in the music industry.

The platform only allows registration for genuine music industry professionals. Send a message to Nigerians in the music industry: It’s important for Nigerians in the music industry to learn about Music2Deal. Joining M2D will help break barriers and connect Music Professionals worldwide.

Those in the Nigerian music industry who have signed up for Music2Deal can get in touch with me at kolade.olamide@music2deal.com for help with registration or upgrading.

There is also good news for Nigerians joining Music2Deal because they can now pay in Naira in order to upgrade. Contact me via email at kolade.olamide@music2deal.com if you wish to upgrade using Naira.

Additionally, it’s important to regularly monitor spam folders for any Music2Deals emails and transfer them to the inbox.

Join Music2Deal Now!

music business · music industry · Music2Deal.com

Discover Your Next Music Partner with Music2Deal’s Innovative Music People Map

We are excited to introduce Music2Deal’s latest feature—the Music People Map! Imagine browsing a map, just like on AirBnB, but for finding your next music business partner. Whether you’re looking for labels, musicians, managers, or producers, our new tool makes it easier than ever to connect with professionals in the industry.

Music2Deal, the exclusive network for music professionals with over 17,000 members, is proud to offer this game-changing feature.

See you on Music2Deal.com

Mario Christiani
Founder-CEO
Music2Deal

music business · music industry

BIRTH PANGS

written by Allen Johnston – The Music Specialist

At a recent music conference, an executive from an independent distributor expressed a wish for the demise of the Internet, blaming it for the significant decline in record sales. Similarly, a major market radio consultant attributed the decrease in radio listenership across the United States to the Internet, advocating for its prohibition.

To both assertions, I respond with a resounding “It’s about time.” The outdated business practices and limited opportunities within the radio and record store systems should have been challenged long ago.

Allen Johnston – The Music Specialist

Michael Harrison, the publisher of Talkers magazine, addressed the National Association of Broadcasters Radio Show, highlighting the encroachment of competing technologies such as the Internet, Wi-Fi, podcasts, and cell phones. He emphasized that these advancements are gradually filling the niche currently occupied by traditional terrestrial radio, signaling dark times ahead for the industry.

The traditional record industry heavily relied on radio airplay and later incorporated platforms like MTV and BET to boost sales. However, this model has begun to crumble with the advent of technology, which has empowered more creators to produce music and multimedia content. Consequently, new avenues for exposure and consumption have emerged, marking the birth of a new era in the music industry.

RADIO

To remain profitable, radio stations must shift their focus to local sponsors and community engagement. The prevalence of genre-specific radio formats, including Hispanic, sports, talk, Asian, and Haitian, is on the rise. It’s foreseeable that such audience-targeted formats will become mainstream, especially considering the wealth of music available through various devices, leading listeners away from traditional radio.

RETAIL

Independent record retailers are facing extinction, prompting them to diversify their offerings with clothing, multimedia accessories, and adult novelties tailored to their specific customer base. Positive developments include partnerships like the one between MUSICNET and LA CURACAO, which has led to the creation of PASITO TUNES, a Hispanic-focused digital music service catering to diverse Latino music genres.

RECORDS

Sales of CDs, vinyl, and cassettes are rapidly declining, while digital sales are increasing, albeit not compensating for the loss. Record labels are adapting by shifting their focus from promoting records to licensing content. For instance, UNIVERSAL MUSIC GROUP is exploring a comprehensive subscription plan called TOTALMUSIC, contingent upon cooperation from ISPs and mobile access providers.

The NATIONAL MUSIC PUBLISHERS ASSOCIATION is intensifying efforts to combat unauthorized song lyric websites, demanding that search engines like GOOGLE and YAHOO! remove references to them. This move coincides with the industry’s efforts to launch official online lyric offerings through platforms like YAHOO! MUSIC and REAL NETWORKS’ RHAPSODY.

Since 2003, IODA has been a pioneer in digital independent music distribution. Expanding into digital video distribution, IODA/THE ORCHARD now offers content from top-tier indie film production companies alongside its music video catalog, available on various distribution outlets.

In summary, the music business has evolved into a licensing-centric industry, propelled by technological advancements and shifting consumer preferences.

Links:

https://music2deal.com/us/MusicSpecialist

http://www.musicspecialistspeaks.com/

https://www.musicspecialistdistribution.com/